Tracy Zhang | Teras Sohbetleri #5

15 Nov 2024 · 29:05

Tracy Zhang, formerly CEO of Cointelegraph Chinese and CMO of Followin at the time of this interview, discusses blockchain communities and cities. Recorded during Binance Blockchain Week Dubai, the conversation examines pop-up cities and their relationship with the development of the Web3 ecosystem.

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[Music] the binance blockchain me hello Tracy hey nice to meet you nice to meet you again thanks for having me here thank thank you also first uh for our community who is Tracy how was your journey how you started in web Journey and what was your challenges good thanks so much uh appreciate your gu time and having me here talking about a little bit of staring of me and my web stre Journey uh so briefly I'm Tracy so I was the CEO of coin Telegraph chain

diversion so we worked uh three years with coin Telegraph chin team yeah we created a lot of offline events also online amas with all those crypto leaders in our industry including CZ from bance and also H the co-founder of bance as well and all other big players so I've interviewed many uh top leaders from our industry and now uh we actually uh build this AI powered the web stream news aggregator called following so we are uh right now having the whole team uh based in Hong Kong we have our headquarter there and we work very closely with the Hong Kong's regulator

you guys probably uh follow a lot on the ETF things Hong Kong is the first um jurisdictions issue the ETF right so that's the first place uh I've been in the industry uh since 2017 for now it's about 7 years I really love this industry and I'm still passionate with what I'm doing and what I'm delivering to the community I love to be here with the community and also talk with great minds from our industry yeah thank you thank you you your origin is a far E from China and your background is also has an experience Western institutions and companies this situation how this

sharp your vision in web three how it help you because you have like two Wings right East Asian culture and Western world it's a very good question I think first of all when we talk about the web TR or crypto it's quite a global vision right it's a big picture of global and of course people here we need to to have the uh basic communication for for me like with the Chinese I speak Chinese and English helps a lot to get communicated smoothly with the global players right so uh you guys know like China is one of the big players in crypto space right the biggest one probably so we have very there's a lot of Chinese wer a lot of Chinese friend I have also in Thailand yeah you know that

so we have the uh you know like one of the biggest Bitcoin minor uh Community right that that was uh you know back to 2017 18 17 right the Bitcoin Miners and also we have very active crypto trading communities you know you guys know like all the top three crypto changes they are somehow owned by Chinese right yeah I think that's very exciting for me so uh having this advantage to communicate with them very easily uh by having you know like the understanding we have same background to understand each other and also by speaking of English I also travel I've been traveling a lot for those two years not only here in Asia

but also to the US for different conferences I do feel like it's like a bridge to uh what I position myself is pretty much like a bridge to get East and West connected I think you you are doing the same thing right yeah we are doing the same thing from Western but actually we are not in part of western world we are also part of Mana region as a turkey also we have Asian Roots yeah exactly from middle Asia and also now we are very well connected with Western World and we are also doing same thing and I have several Chinese like link our com friends and also we are building like new network web around the world like physical uh connections physical

Network yeah exactly so for me uh at Chinese I do appreciate those advantages like at Chinese Chinese participating in crypto at the same time as a global participant you know to to get in touch with people from the US from Turkey from Europe all around the globe and those communities or those offline events like Finance blockchain week or ethereum Foundation those po cities they really H help a lot to gather people together and give us enough time to meet and talk to share the ideas I really like this yeah that's good answer thank you so much and you mentioned about popup about in Thailand and we are in blockchain

binance blockchain and actually we were together in Thailand in poity we were there last week or two weeks ago last week right yeah it's just like 10 days ago or something 10 days ago we left there yeah we we were together in shingai actually I want to ask you one more question about this it was like some cyber Punk Spirit a lot of Builders and they were chill and we were also CH like we are making meditation and talking about longevity philosophy not really talking about like and everyone is coming for the short and t-shirt and slippers also was there was with us and uh they have like cyber Punk culture cyber Punk Spirit right now uh we are in like binance uh very commercial things

what do you think about like how we can MCH our same goal and we can create bu together because cyber Punk is like a you know like yeah I I got you I think that's a very interesting uh question first of all a very different event so the one we have just you very different world yeah very different okay let's say different approach the one we had in chai for me is very developer Centric communities we have theal we have etherum Foundation developers we have other developers from zkp or other communities right but they are more like those for me like those nurse the crypto nurse they code they know code right and they we we are there with them and they

are very close to the they are trying to of course I believe so for those developers they are the fundamental factor for industry because without them we cannot maintain this security for this blockchain like in ethereum foundation ethereum in general that they need to developers to be there to maintain the security of this whole chain how we operate this chain right and after chma I actually also made a made a one stop in Hong Kong the one in Hong Kong a fintech wig also very different the fintech week we had a lots of participants like traditional Finance participants from Banks from family office from Institutional Investor and also with the crypto exchang regulated

crypto exchange for you heard about the hashy and also other players in the crypto so in Hong Kong so I see lot lots of regulators and also investors so it's the huge convergence for me I feel like web T and web three but it only in the financial way from Tri toy to defi you know I I literally see the future so how they can converge one another we talk about Web Web Two web Street and now we talk about web 2.5 right it's a balance there and here bance again it's a different thing you are here you know you you you feel this for me like I saw lots of KS it's here it's a very Community Centric event you see KS from

all around the world World mainly from Mana like I I met lots of K from turkey and also you here and I also met them from China from other parts like Here Local from UAE right lots of K from all around the region they just join here and spreading news what's going on with Finance blockchain week and also talking talking about the the how how you know how good we could do more to you know to to grow together within this this industry right it's very different how do you feel this I mean you you also everywhere right yeah yeah yeah yeah actually it's really different uh spirit for me I um I feel like I'm so close to like cyber culture because I feel like

comfortable like not wearing sweet or something but also we need everyone in this industry because uh I remember like two or three years ago maybe it's not the uh right word but uh buers and coders were a little bit like racist by the way are you coder or no no no I am not a coder uh I wish I tried but they are asking like are you coder or wer if you you are not they are okay oh right right right yeah yeah but uh if you are if you want to create a community or new Society for think about it like Village it's like small small part of society right think about it one Village 100 person members and all of them are Builders all of them is like uh building wall like uh making construction how it can be Community uhhuh you need a Healer

you need like a social person you need maybe like religion person right if you want to create Community will be you need a diversity person like even like you need artist right right you need artist you need like un need market and I was also like uh don't like so much Traders but I realize they are managing our ecosystem and price and uh Market exactly exactly if they they don't exist how we can talk about like uh crypto currencies and how we I can attract the mtion I can't really relate to your uh answer for this I also fac this kind of situation as you faced it before because my Edge is very much in marketing and Business Development right so because I

was leading the team and also right now my role in following co-founder CMO right so my agge very much in marketing and PR and BD part couple years ago I was like because this industry I think they only need coders why they need marketing you know especially when we were in a very beer Rich Market there's no place you can trade or you you make noises that quiet you know people were quiet so I think only coders are working so not the marketing people because they don't need us uh we we even don't have budget to make event I was thinking so why should I be here so who am I should I should I go find some other place you

know to work with or but then later on you are right I really can't relate to that it's like this needs everyone it's not the only everyone if you want if you talk about new Society new system you need everyone so I went to hackerson I was a I wasn't know what should I appro approach to the developers but then uh one time I just uh I got this inspiration I went to their abuse I said Hey listen I'm the people can monetize your project how about that you cannot just you cannot just say they cold and without knowing your the market fit and without knowing go to market strategy right so they do need the People Like Us we help them to do

the community we help them to do their marketing giving them the strategy or polish the product how about those things also very important it's not just about coding right yeah yeah so we I really feel so passionate with the industry and also I've been talking different uh you know conferences encourag lots of females not only male are men are females I more more females also uh come to this industry and learn you know you never know how you end end up you know there's so many exciting uh things here I think it's not if you don't know coding it's okay you come and talk with the people I think you will eventually find your

position here in this space it's open space it's free and people are so nice and I still we are very small community you can't everywhere in Thailand China here you were you were in The Connect also right it's just one week right so we were in chai and now we are here yeah we can see everyone everyone is familiar exactly exactly say again hi again hi yeah yeah actually you know like Michelle B right uh he's founder of p2b foundation and uh now he's working uh Vicki on Viki actually like it's a really good example uh because he was the first uh ma m in and they mail it about before Bitcoin

launch and he is working on P2P uh from 1984 MH he's a social uh engineer like oh okay like can you even like Bitcoin he's not a coder oh okay so from beginning it's really important to uh onboard social people like another field exactly exactly so it's very exciting industry for me why I'm still here I've been telling people I'm still passionate with what what we are doing it's not only because this industry itself and also because we can uh really uh get connected with a great mind with people you like it's not only uh from CER there are so many interesting people right here and also uh we need to be vocal as

one of the K because I also somehow well kind well connected with Chinese speaking um you know communities so people know me so I was thinking um I'm trying to encourage more people getting into this industry to know more because it's not only web stre web to at the end of the day we are human being so what we are doing is we are trying to make impact uh on and we need social need it's not that come on don't give our tag and say okay you are web stream I'm web too at the end of the day we are human being we need to to eat to network to talk with people share their feelings right sometimes we need party of course of course course so this is very important so I really love it and I want

to encourage more and more people getting into space and uh just ignore the boundaries between web 2 and web 3 we just go there and do your things and I think this since it's still very small uh industry you have lots of opportunity rather than in the tradify or traditional uh Finance I for this and you were in Dev connect right last year in Istanbul yeah I was there I was there yeah what do you think about turkey isul and Turkish commune for example we met a lot of Turkish Q here also can you share your opinions sure sure surprisingly I found so many Turkish Q out here in bance week I mean you know like for me

like turkey is well turkey is big but compared with China is not that big I didn't know the crypto I mean adoption is so high I think probably 50% I have no idea I didn't do my research I'm thinking probably 50 half of the population in your country probably they hold or they know crypto yeah 52% is the highest rate in around like in 2002 22 like 52% uh 52% of the people hold crypto or tra crypto right yeah and my observation last year in Ino first of all I really like ISO itself it's a beautiful city and second I went to the Bazar Grand Bazar Grand Bazar yeah I saw they they have this crypto interchange

everywhere This legal and they also have the screen out of the shop saying they the onside trading rate Bitcoin with a dollar ethereum with dollar so everybody yeah and I just I also did My OTC there I walked into my shop into one shop they accept the crypto it's a good example because Grand Bazar is like oldest Bazar in the world like like really really ancient one uh even before otan time and uh now they were really familiar for gold trading or another asset now they they were like first adaptable bazer around I think they everyone can make exchange T crypto Bitcoin people told me like you just if you have crypto just find a shop

nearby you go and they will give you local money I didn't believe I was a little bit afraid because you know we didn't have we don't have this in China and uh this times like two two years ago it wasn't legal it wasn't legal right and now it's legal right I don't know but even these everyone can do for example I I living in atalia Kash and a lot of Russian tourists came and you know about sanctions they get out from banking system and even grocery shop Market everyone was oh awesome I barers shop yeah Barber Shop especially real estate agencies because they couldn't bring their money from uh traditional way from banking

system uh they made a sanction and they get out of Russia this is a very good user case in Turkey I I need to go your city and see how it is going on right now because you mentioned about banking system same thing like in Africa people are lack of traditional banking system so I think crypto gave them another way or is a new way to enter the world at least develop the world like technology World they they didn't really uh take any advantage from previous traditional Finance work but now crypto prop give give them Unity same in Turkey probably those those uh you know like vendors or shops they were they they couldn't access to the traditional Finance system

and they think crypto is a way to save you know bring new new business or give give actually we ter made a documentary about uh tether I was speaker at that they came like three three countries like turkey Argentina and Brazil three economies so in general I think that turkey uh is a very good Market I think at the Turkish you probably need to dig deeper and deeper into the market and plus don't forget what's going on outside you you're doing very good you travel to Chai to understand what's going on there you also here in Dubai to know and later on probably more uh uh you know chance that you can go to Europe and the US to see what's going on and your picture is I mean you are

adding up different regions right so your picture getting clear and clear for what's going on the global wise but then you understand what's going on there but then again turkey is a place where you want to contribute more right you bring all those experience back to Turkey and you can I think you can do a lot of things yeah we are trying to like now we are in we are in the community blockchain Turkish platform and there is we are preparing some reports for government as a advice maybe maybe we will see soon very good things last questions uh you have experience about like coin Tegra or something what do you think about future uh traditional media and web decentralized media nowadays a lot of social platforms taking traffic from old ways old channels and also you

are you have a project with AI right right right we were talking about ai ai maybe we change a lot ofer G not just for not just for media for everything but let's talk about media media okay in general uh I do think the traditional media like in web St traditional media like coin Telegraph coin desk they still have their ad they are very well known and they are solid so people still need those platform to publish some PR contants to attract lots of attention from Community I think also for Bigg player like a traditional Institutional Investor they do read coin Telegraph coin that those big media so they still have because they they are early Comer

so they have this Advantage right so everybody knows coin Telegraph coin Des but for the uh new Medias I think it's it's kind of challenging to survive nowadays uh cuz you don't have a reputation a well-known brand and F you don't have that good uh community community route let's say uh but for some medas uh I don't think the centralized media we still early we see decentralized media but it's like Web Two or web three or web 2.5 no what maybe for for example X old Twitter is not biggest nobody is really big channel for for me I I see this so uh we are for example I've been in media for 6 years

so is that a webstream media or web to Media So my answer is it is a media web to Media but only reporting web stream news so those Medias we don't have any features for decentralized function for example we don't using any change unchanged uh features no we don't we don't have no we don't have wallet right so it's again it's a web to application but you but just reporting what's going on in web three world that's it so I would be very happy to see some decentralized social medias pump up later on in those years but again I need to emphasize this for K era I think it it's a new era uh you guys know Tik Tok

right so I think everyone should try should try to build their own influence among the among the Internet it's not only on Tik Tok or in web stre in web to and end of day it's your reputation it's your impact on the world right so you are trying uh you should try to build your personal image or personal brand right So eventually someone you will get some result you see now that here in web stre K very important K play a very important role in all those centralized changes they like KS they pay you know big amount of money to welcome K how to join their Community why why cuz they do

feel the value of of kill so everyone had their chance to to to build the uh their own reputation influence right just to try to use the very right tools yeah and be with the right Community yeah Community is most important thing yeah it's a power and also we don't I think we don't have to like trust just one channel because two weeks AG or 3 weeks ago uh Discord ban from turkey and a lot of web three projects has a trouble right now because they have really huge channels in Discord now uh Turkish K like many channels like not just only YouTube not just only X or Discord Channel or something now they

are building like second backup channels oh really a Tik Tok a band no not Tik Tok a Discord Discord band yeah I heard lots of crypto k out I'm not sure I just want to share with you I know lots of crypto KS here in Mana region they use Tik to to to spread the new T Tok is really famous channel for many region turkey Lebanon and here I know give me three count the top three countries in Mana region very active in crypto trading very active in crypto I think uh Gulf count is okay uh but I think first one is turkey Bigg yeah I think it's biggest because you know like Bess they opened

second Bess in Turkey you know like Bess and B turkey is different oh you guys can use the b i five or six years ago they launched B turkey just only for Turkish people tur citizens oh okay but B also uh and the first one I think second one is u u and you know after leanon station uh we met one guy do you remember V and R he's from he actually leader of lion community and they have TC place you know like economic station Leon is soy also is yeah if some crisis are coming people are looking new Solutions right if your economy is not

good and you have to find some ways to be rich or your alternative investment right so how what do you think of Saudi Arabia in general how Saud and Saudi Arabia like most uh promising and bright feature in man region maybe around the world because I was Saudi Arabia several times in Riad and we were like in atad I made a connection many people uh and their government and their Vision 2030 is amazing and they are supporting a lot of things and I met with some guy which one is running a neon project and I asked them I I you can understand their Vision with this answer uh they have visions right no no they have really

good visions and they are really open mind not like Europe for example I met one guy from Germany he is working on blockchain technolog he was a professor and he said we could took just one room from University in 3 years can you imagine and same time Saudi is building neom City with AI right right right this big biggest city yeah yeah they have Vision they are open for everything for if you want to build something it's there is not like hard regulations like in Europe or USA I see amazing so that's uh I think Dubai and ough but Riad will come really fast I think yeah I think Riad is catching up I I I was in the leap conference and uh daily attendees was

24,000 people daily attendees all around the world you see those kind of offline events very important yeah yeah also it plays important Ro place like our H inan like Hecker like for exactly hope see in Dev in Bangkok we'll just explore together the more what's going on in Bangkok B probably very different from the the scene we we've seen here let's talk about not many region uh you were in Thailand and I was in Thailand and Bali uh turkey here uh which country is most friendly for digital n and Builders which country is most friendly I know like we know Thailand is that has that

good infrastructure like here not good roll or Internet or electricity but many digital n choose there right they are living in shimay not here top three yeah I think istan is one I think definitely it's a I think it surprised me I didn't expect this no e is a whole package you you never know this for me I have very different experience uh I I think e is the whole pack number one is a beautiful city great food nice people and with a crial friendly environment and also at day I think people can enjoy so for me like uh most time I'm me South Asia very hot and when I go E suo I like the Cold Spring or Autumn season it's not all

like a hot season and another prob body because actually attract okay because I do meditation yeah so uh in general b because Val attract lots of global dat it's a it's more like Global wise Community rather than chai chai is still not that well constructed let's say right there's still lots of infrastructure we need to the government need to to put in but B I think a little bit um one step ahead of chai uh another I think um maybe Argentina I've never been there but I argentin

Argentina I heard many things from yeah like they Juan banet leads this CL Al Community I think they are really doing something there they are really doing something I've never been to South America so maybe next year a part of plan of mine is go and visit South America to see what's going on there we never know right but I'm very exciting for what's going on for now in the industry and look forward to more um exciting things in our industry thanks thank you thank you so much very good conversation we should talk more you amazing thank you so much [Music] your

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