Giovanni Vanini - Blockchain's ChatGPT moment: unlocking new opportunities for SMEs and enterprises

Transcript

so thank you thank you Nia thank you everyone for being here so why blockchain didn't reach so far a chpt moment a moment in which the Enterprise and people realize the full potentiality of our beloved technology so let me start with a bold statement non fun B tokens are dead at least for how we knew them good morning everyone I'm joanni vanini I'm the founder of fedas and today I want to make a journey with you I want to express and show all of the different lessons that I've learned working

alongside small medium Enterprises and most importantly with Enterprise that make manufacturing activities so why I making this comparison with chbt because we all knew that that when CH GPT has been released from open AI there has been a kind of after and before before and after the the arrival of CH GPT because all of the sudden overnight everyone were talking about AI it seems that the the dream of the developer became a reality so it's important to say that for me as of today when we talk about blockchain for small medium Enterprises that moment hasn't

yet arrived so it's important to to think about how as a builder we tend to speak we tend to talk with our with our um clients because when we when we deal with them we are always Keen to promote blockchain for the non fiil of the tokens meaning the authenticity the ownership the scarcity and so on and so forth so all of the different characteristics and features that the non fungibility can brings to them but still when you try to go to this entrepreneur to this small medium Enterprise well they will end up like

with a John Travolta reaction says joavan that is really great it's really interesting what you are proposing but still how does it make my business matter how does it solve my day-to-day problems so there is a kind of misalignment between what we say and what the customer wants what the business wants so for me there is this this topic that needs to be addressed because when we think about entrepreneurs in small medium entities we have to think that they are mostly web three averse they don't care about crypto and they don't want to handle crypto because you know it's it's it's part of the game that when we speak

about blockchain for them it's like crypto so this is something that needs to be considered but still there is a a good a good news about all of these because for me if we start to change our way of communicating with them there is the possibility of having this chpt moment so let's start to see at the actual picture of today so today we know that for example the main usage for non fible tokens and for blockchain as a whole in terms of Enterprise is strictly related to a nich usage for example you will see on the newspaper

that headlines came up like with for example luxury players big corporations that decided to enter in the blockchain space in the web tree space and they decided to make it for all of the different characteristics of the non tangibility and for us it's fine because at the end we need to have a sort of early adopter for our technology but still we are in this phase of solving a particular uh problems and when we plot the conversion rate instead of the adoption rate because before to adopt we need to convert we need to uh try really to explain them the real benefit that they will get with the technology so there is a point in time there will be a

point in time where uh we will have a a Char GPT moment where everyone like will uh um recognize that the blockchain is something for them and so we know also how it will looks like the the the idea of the promised land a promised land with uh let me say a widespread usage uh with where no one will care really about uh the the the real technicalities so for me there is a way there is there is light that we can that we can face but we can have it once we will start to modify the Paradigm that we are proposing to them once we start

to modify the the communication and in this way when we will start to modify this we will see that at the end we will have all of the different characteristics you see these are all different characteristics that as an ethereum Builder we are proposing like we are talking about ethereum we are talking about layer twos gas fees and so on and so forth we are really expert on those technicalities but if we take a step back and we see of what open AI did which chbt well do you think that someone really cares about machine learning or llms while they are using

chbt well I I don't think so and I think that they were able to provide this user experience and user interface in a way in a simple way that provides directly the benefits either for the user and also for the Enterprise so we have a good news because we as a builder if we start to level up let me say the water the level of the water in terms of technicalities and we start to avoid talking about the technicalities because we know that we are able to manage them we know and the price doesn't care about the technology they they care about the fact that they have results so when we have this possibility and we bring the

heberg the top of the iceberg just to have let me say uh a an easy way to interact easy way to say that the the data are on the blockchain well for them it's enough and when we will be able to provide that kind of activity nfts won't be any more that dead because they are alive and well but they are alive and well because we know how the how the non fungibility works but also because we have started to change the way we communicate because nfts are also a kind of new frontier of technology and when we start to promote this new frontier of technology to the

Enterprise instead of focusing only on the non tangibility then we will be able to arrive to that Char GPT moment where everyone will recognize the potentiality of the blockchain without even thinking about the blockchain so in that sense you will see that for example when we talk about the authenticity the ownership and so on and so forth on the other side we are starting to see new activities like digital product passport which is an a digital identity for physical products that are linked for example to nfts and so for them it will be easier to say dpps is the new Erp or okay let's have a

direct product verification which is straight to the point which is straight to the fact that we can show them the key aspects of um our technology so I think that this is something that is feasible for manufacturing companies and I want to to finish my talk with this uh meme uh because at the end the day this is what I'm doing with fedus with my activity and I'm using the non fible token as the Trojan or let me say to enter uh in the mind of the Enterprise because if we Pro if we promote the nfts in another way without uh talking about all of the

different key characteristics using like digital produ passport or fals so all of these um elements that now are like passwords then for me we will be able to have this conversion and then the adoption because again for me it's a topic of first convert and then to adopt so that was uh basically all of what I wanted to say and I want to leave you with this message the New Frontier of technology is something that is concrete is something that is open accessible and also uh adaptable for the usage of small medium Enterprise so thank you so much for your attention

and I'm here for you for every type of question that you might have thank you [Applause]