Samantha Yap

Samantha Yap founded YAP Global in 2018, a public relations and communications firm focused on digital assets. Yap previously worked as a broadcast journalist and producer at Channel NewsAsia.

10 talks by Samantha Yap

• RWAs: Bringing Global Markets On-Chain
• Bitcoin's Next Chapter
• Founder Mode Comms Leading From the Front | Samantha Yap - YAP Global
• Surfacing Signal from Noise: Data Insights from Research Powerhouses
• Banking with Crypto: Insight from the Bankers
• 5 Web3 PR Myths
• New PR Rules for Web3 with Samantha Yap
• How to Get the Media to Care About Your Crypto Story - Samantha Yap
• Investing in the Crypto Ecosystem
• PR: The long game of building trust and credibility in the crypto industry